Ivory Coast transport start-up Moja Ride partners with O-CITY by BPC for its next phase of growth in mobility innovation

LONDON and ABIDJAN, Ivory Coast, June 22, 2021 /PRNewswire/ — Moja Journey, an Ivorian startup offering a reservation and cashless cost system for transport providers in Abidjan, right now introduced it has partnered with O-CITY for its subsequent part of digital innovation and future enlargement.

Based in 2020, Moja Journey is an software that permits commuters to ebook and pay for his or her rides digitally, whereas additionally enabling transport operators to handle their fleet, routes and cost strategies.

The app is obtainable in Abidjan, the capital of Ivory Coast, which has over 35,000 share-taxis (“Woro-Woro”) and eight,000 minibuses (“Gbaka”) – all managed independently by automobile homeowners. Since its launch, Moja Journey has gained a rising market share throughout a number of transport providers within the metropolis, supporting over 1,200 taxis and buses. The corporate plans to proceed its progress by driving innovation in mobility providers in Abidjan and elsewhere in West Africa with assist from O-CITY – a number one automated fare assortment resolution that operates in 130 cities world wide.

By its open loop platform, O-CITY will allow public transport drivers to just accept completely different cost strategies from passengers, together with QR code, NFC, and pay as you go playing cards such because the ‘Moja Carte’ which could be topped as much as pay for public transport. The recharge is completed both via cell cash or a community of brokers. Transport operators, homeowners and drivers may also observe their income in actual time and handle their fleet for the primary time.

Based on Jean-Claude Gouesse, founding father of Moja Journey, the general public transportation trade worldwide is turning into much less depending on proprietary closed loop cost options. Africa, with little legacy infrastructure to decelerate progress, has the potential to leapfrog the remainder of the world by harnessing the advantages of cell know-how and funds processing options to ship a greater and safer buyer expertise for commuters and transportation suppliers.

“O-CITY’s know-how is the important thing to accelerating the supply of a frictionless cost expertise that advantages everybody,” defined Gouesse. “In the intervening time, the siloed nature of the mobility market with hundreds of homeowners makes it troublesome to make sure transparency by way of pricing and operational administration. The dependance on money as major fare cost methodology creates an unsafe and harmful expertise for each riders and drivers. By our partnership with O-CITY, Moja Journey can shortly reply the wants of drivers, riders, the automobile homeowners, and the monetary establishments which might be looking for additional transparency to facilitate lending processes. Drivers acquire improved effectivity to foster enterprise progress whereas commuters can use the app to plan their journey and hop on and off public transport quicker via digital funds – all whereas serving to to scale back the unfold of virus transmission via the dealing with of money.”

Tokhir Abdukadyrov, Director of O-CITY, mentioned, “We’re thrilled that Moja Journey has chosen us as its most well-liked companion. With our help, the corporate can obtain its mission to ease journey journeys for each commuters and transport operators via digital transformation. O-CITY permits tap-to-pay for travellers utilizing their card or some other technique of cost and addresses the response to social distancing necessities and contact-free precautions. This is not going to solely enhance the standard of the nation’s public transport but additionally put Moja on a path in the direction of higher domination of the contactless funds house within the Ivory Coast and past.”

Moja’s partnership with O-CITY comes scorching on the heels of a sequence of funding rounds from main world traders, together with Orange Ventures and most not too long ago Toyota Tsusho Company (“Toyota Tsusho”) and its group firm CFAO SAS (“CFAO”). The corporate was additionally the winner of the celebrated Mobility54 Particular Prize on the Startups in AFRICA, hosted by Nikkei Inc. (“Nikkei”) and the Japan Worldwide Cooperation Company (“JICA”).

About O-CITY

Adopted by greater than 130 cities worldwide, O-CITY is an progressive automated fare assortment resolution designed by BPC, a number one banking and cost agency with in extra of 350 purchasers throughout greater than 90 international locations. O-CITY was born from the imaginative and prescient of digitalising micro-payments as a key driver of a cashless financial system whereas enhancing the well-being of residents. With O-CITY, authorities, public transport operators and retailers can ship a frictionless cost expertise at each contact level leveraging sensible, digital and open applied sciences. (tollgate, bus, practice, subway, parking facility, bike rental or metropolis vacationer attraction). Residents can transfer freely and make fast funds utilizing their cell or present financial institution card, eradicating the necessity for money or queuing at a ticket counter.

www.O-CITY.com

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